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MEET TOM McDANIELSON

Independent goldsmith and jewellery designer based in Swindon, Wiltshire

I’m Tom, the goldsmith behind The Middle Green

I’ve spent over twenty years working with precious metals and gemstones, developing the skills and understanding that now shape every piece I make

I established The Middle Green in 2016 as a way to explore my own ideas, drawing inspiration from nature, folklore and the personal meaning we attach to objects. Today, it is my full-time jewellery business, specialising in bespoke commissions alongside a small collection of handcrafted jewellery

From bespoke engagement rings and wedding bands to remodelling inherited jewellery, I work directly with each customer to create pieces that feel personal, considered and made to last

Every commission begins with a conversation, and I’m involved throughout the process, from the initial design and selection of materials through to making and finishing the jewellery

How I Work

A personal approach, from the first conversation to the finished piece

I believe good jewellery should be made with care, honesty and an understanding of how it will be worn

That means taking the time to get the proportions right, explaining the options clearly and making practical decisions about materials, settings and construction

Some customers arrive with a clear design in mind. Others have little more than an idea, a gemstone or a piece of inherited jewellery they’d like to give new life to

Both are equally good starting points

I combine traditional goldsmithing techniques with modern design and manufacturing methods, choosing whichever approach produces the best result for the piece

The aim is always the same: jewellery that feels right for the person wearing it, both now and many years from now

Whether you’re planning a bespoke engagement ring, looking for individually made wedding bands or considering remodelling existing jewellery, the process begins with a conversation about what matters to you

Tom McDanielson at the jeweller’s bench

Online Shop

Alongside bespoke commissions, I create small collections of jewellery inspired by nature, folklore and symbolism

Each piece is designed and made with the same care and attention as my bespoke work, using recycled precious metals and carefully chosen gemstones

Sterling silver Vegvisir pendant with onyx stone on chain Viking compass necklace

Necklaces

Pendants and talismans inspired by folklore, nature and personal meaning
Front detail of sterling silver Vegvisir stud earrings

Earrings

Everyday earrings crafted in precious metals with thoughtful symbolic detail
Handmade sterling silver hexagon ring featuring a faceted aquamarine gemstone in a claw setting with a lightly textured band, photographed on a white reflective surface

Rings

Symbolic rings in gold and silver, with or without gemstones. Crafted for daily wear, comfort and longevity
Sterling silver 6mm wood grain bangle angled view on white background

Wristwear

Solid silver bangles and bracelets inspired by natural forms and movement

Bespoke Jewellery

Looking to create a piece of jewellery that’s completely unique to your preferences? We offer a bespoke jewellery service that allows you to work with our jewellers to create the perfect piece for you.

During this process, we combine your ideas and inspirations with our expertise to recommend the perfect style, materials and gemstones for your jewellery. Whether you have an exact idea in mind or are looking for inspiration from our experienced team, we are here to help you create a piece that is uniquely yours.

1.

Initial Consultation

We’ll start with a chat to discuss your vision. Feel free to share any images or ideas that inspire you. After our conversation, we’ll send you initial design concepts.
2.

Second Consultation

We’ll meet again to discuss initial sketches of your design. We’ll finalise the quote, and you’ll pay 50% upfront, with the rest due upon completion.
3.

Creating Your Jewellery

We’ll craft your design using sustainable, recycled metals and ethically sourced stones. Once complete, we’ll hallmark it and present it to you.
4.

When The Wait Becomes Worth It

Once your custom jewellery is ready, it will be beautifully presented in a jewellery box and collection or delivery will be arranged at a convenient time for you.

Reviews

See what people are saying about The Middle Green
Google 5 Star Reviews

Recommend to anyone looking for a good quality bespoke ring!

“Tom was a pleasure to work with! Very communicative and created the exact engagement ring I had in mind! Beautifully made and in a quick timeframe! Would definitely recommend to anyone looking for a good quality bespoke ring!”
Google 5 Star Reviews

We can’t recommend The Middle Green highly enough.

“If you are looking for someone to design and make bespoke jewellery for you, we can’t recommend Tom highly enough. He has just delivered our bespoke 25th wedding anniversary rings which have surpassed our expectations. Thanks again Tom.”
Google 5 Star Reviews

Communicated throughout and very helpful with sizing

“Couldn’t be happier with our wedding bands and the service from Tom was 10/10 – he turned around our rings without a huge amount of notice, he was communicative throughout and couldn’t have been more helpful with sizing. Highly recommend!”
Google 5 Star Reviews

Amazing service from The Middle Green.

“Absolutely amazing service from The Middle Green. Tom helped with designing and making an engagement ring and guided me through every step of the way, tweeking and offering advice. The quality of the diamonds and workmanship are unreal! And all within a budget that was pre agreed. Tom then resized and returned within days! Couldn’t be happier with the service. Highly recommend.”

Contact The Middle Green


If you have a query or would like to arrange a consultation for a bespoke piece, contact us today and we’ll be happy to help.